ABOUT INNOVATE BY DAY

Based in Toronto, Innovate By Day is a strategic marketing and digital content studio. Building on founder and CEO Deb Day’s background as an award-winning film/tv director, we focus on telling compelling stories that engage audiences. We are known as “the storytellers that the storytellers hire”. Since 2010, we have specialized in serving the cultural industries and are committed to elevating the profile of Canadian companies, creators, content, and especially diverse voices. We approach each project with this focus on story, while always working collaboratively and within scope, required budgets, and timelines.

Our competitive advantage     

We craft your stories to attract and engage audiences—driving measurable results. We thrive in high-stakes environments with multiple stakeholders. We are agile in our approach and courageous in our execution, delivering results—while having fun in the process.  

Why work with us?     

We listen: to you—our clients, to audiences, and to each other. These are core values for us, and a best practice for engaging audiences. We check our egos at the door, and always put our best work forward. So, let’s collaborate—we can’t wait to engage audiences around you and your projects.

“We are a values-led, fully-inclusive company that employs and celebrates people of diverse identities and backgrounds, all working collaboratively in an equitable, supportive, and accountable environment.” — Deb Day, Founder, CEO, & Chief Strategist